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Casio and Polygon Team Up to Redefine Watch Collecting: Introducing the Virtual G-SHOCK NFT Collection

Jack Evans
Sep 5, 2023 at 08:05 pm

Imagine owning a G-SHOCK watch that defies the boundaries of the physical world, and you've got a glimpse of what Casio and Polygon Labs have in store for you. This collaboration is more than just an exciting venture; it's a pioneering step into the future of watch collecting.

Casio's G-SHOCK range, renowned for its legendary shock resistance, has been a flagship product for the company for years. Now, with the rise of NFT technology, Casio is taking this iconic brand to new heights. Starting on September 23, you can claim one of the 15,000 NFT-based G-SHOCK creator passes, offering exclusive access to a dedicated Discord channel crafted just for this project.

The distribution plan for these passes is a two-phase journey. First, registered individuals on the official Casio membership site can participate in the pre-distribution phase from September 23 to 26. Then, the public distribution phase will kick off from September 26 to 29.

But that's not all - Casio is inviting the community to be a part of this innovative project. You can contribute your design concepts for the G-SHOCK creator pass, and your favorite design could become an integral part of a future NFT pass variant. This collaborative approach ensures that the community plays an active role in shaping the G-SHOCK NFT collection.

Casio's choice of Polygon as the launchpad for this Web3 venture is strategic. Polygon's ability to support swift transactions while adhering to a carbon-neutral approach ensures a seamless and eco-conscious NFT creation and management process.

Takahashi Oh, Senior General Manager of Timepieces at Casio, expressed the brand's mission succinctly, stating, "The co-creation of the Virtual G-Shock Project aims to increase the presence of the G-Shock brand in the virtual and Web3 worlds and to foster a culture of wearing watches in the virtual world."

Casio's collaboration with Polygon Labs isn't just about watches; it's about forging a path into the future of collecting and community engagement. By combining the iconic G-SHOCK brand with NFT technology, Casio invites enthusiasts to embark on a digital journey where timekeeping becomes an art form. With their commitment to community involvement and sustainability, Casio and Polygon Labs are setting the stage for a new era in watch collecting, one that transcends the boundaries of the physical world. Join the ranks of Casio, Starbucks, Adidas, and DraftKings as they explore the limitless possibilities of NFTs in partnership with Polygon Labs. The future of watch collecting has never looked so exciting.

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